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MediaCom, a GroupM agency, has named Dominic Guba its first global head of trading.
Guba (shown) joins from Aegis Media, where he most recently held the position of head of global trading and before that, vice president of investment management.
Reporting to Juergen Blomenkamp, global head of GroupM trading, and Christian Schmalzl, chief operations and investment director of MediaCom, Guba will be responsible for optimizing MediaCom’s buying performance across all markets. He will be based in London.
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