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I caught up with the entire first season of Mad Men this weekend by watching the DVD. The four-disc set for AMC’s first original series starts with a JWT ad, which I found shocking. Oh, it looks great — more of an opening graphic, really, which is silent and smart, beautifully designed, and similar in style to the genius, Saul Bass-like opening sequence for the series itself. (In the hyper-stylized Mad Men opening credits, a dark-suited businessman jumps out of a skyscraper window, and in slow motion falls past the skins of the city buildings, on which are silhouetted ads for scotch and hosiery.
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