Lindsay Lohan Will Star in Esurance Super Bowl Ad, for Which She's Very Thankful in the Teaser

Brand says it will have 2 spots in the game

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

UPDATE: In addition to the Lindsay Lohan spot described below, Esurance says it will have a second Super Bowl ad with a mystery star:

Here's our original writeup:

Kim Kardashian, the new spokeswoman for T-Mobile, will have an old pal joining her in the Super Bowl commercials, as Lindsay Lohan has been unveiled as the star of Leo Burnett's Esurance spot.

Lohan gives a short interview in a teaser released this afternoon, in which she talks about being grateful to return to Los Angeles to shoot something on film, having recently been doing some stage work in London.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in