Kettle Puts Cultivator in the Chips

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DENVER Kettle Foods has tapped independent Cultivator Advertising & Design here for ad services following a review.

The Salem, Ore.-based client provides the agency with a potential creative showcase, and work is set to break next month, targeting consumers who seek out “natural” and gourmet foods.

Kettle produces potato chips, nut butters and trail mixes, with distribution across North America, Western Europe and Japan.

The budget was not disclosed, but is likely in the low-seven figures for efforts including print and online outreach.

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