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DETROIT The World Health Organization is urging governments to prohibit all tobacco advertising, including sponsorships and promotions.
The group, based in Switzerland, claims that tobacco companies target marketing at young people by “falsely associating use of tobacco products with qualities such as glamor, energy and sex appeal.”
“In order to survive, the tobacco industry needs to replace those who quit or die with new young consumers,” WHO’s director Margaret Chan said in a statement. “It does this by creating a complex ‘tobacco marketing net’ that ensnares millions of young people worldwide, with potentially devastating health consequences.”
Several countries like Norway, Canada and Finland have banned tobacco advertising.
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