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Riding strong performances in the U.S. and Latin America, Havas today reported a 1.5 percent rise in first-quarter organic revenue to $442 million, compared with the same period a year ago.
This marks the first rise in the company’s quarterly numbers since the recession took hold in late 2008.
The Havas financials, along with recently upgraded 2010 ad spending forecasts from Zenith Optimedia and Carat, could indicate that the industry’s recovery has begun in earnest.
In organic revenue terms, factoring out the impact of acquisitions and currency fluctuations, Havas saw a 24.4
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