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CANNES, France—Serviceplan in Munich, Germany, walked off with its second straight Design Lions Grand Prix here tonight, winning this time for embedding a store's sustainability report on a single shopping receipt.
Users could scan the receipt using an app on their smartphones to get all kinds of information on Auchan's sustainable practices. And of course, the process itself is sustainable. Serviceplan says it saved 99 percent of the paper that would have gone to printing paper reports.
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