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Morgan Flatley, the CMO who guides Gatorade's consistently high-profile advertising efforts, ended last night with two trophies—a Brand Genius award and Adweek's highest honor, Grand Brand Genius for 2015.
The annual awards honor key client-side executives behind the year's most inventive and memorable branding efforts. The winners, chosen by a panel of Adweek's senior editors, represent each major consumer-goods category. Honorees were feted Tuesday night at historic Guastavino's in New York City, and received a profile in the magazine's Oct.
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