Clorox Cleans Out DDB Needham Chicago -- Y&R, FCB Likely to Reap Lost Accounts, Add to Client's Holdings at S.F. Offices

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OAKLAND, CALIF. – The Clorox Co. said last week it is pulling the Kingsford charcoal products and Combat insecticide accounts from DDB Needham Chicago, adding some $13 million in billings to the $21.5 million that went into play less than two weeks ago.
Sources expect Combat and Kingsford to go to Young & Rubicam/S.F., which already handles about $29 million in Clorox billings from Hidden Valley Ranch Dressings, KC Masterpiece Barbeque Sauce and Fresh Step Cat Litter.


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