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In a spot for Bauer Hockey, you’d expect the sound and fury of the game — quick-cut shots of dramatic power plays, flying ice, vicious body checks and a sellout crowd going wild. Well, there’s none of that here. In an inversion of expectations, the drama in this cinematic and hushed commercial centers on a guy changing lightbulbs. So many goals have been scored using Bauer Vapor X:60 sticks, all the red lights behind the nets have worn out.
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