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At 17, Anne Chiu stood in the middle of her family’s tchotchke-filled Brooklyn, N.Y., living room to pitch her father. Since visiting the small ad agency where her uncle worked two years earlier, she’d been dreaming of ditching her destiny as a math and science geek at New York’s Stuyvesant High School for a future as a Mad woman.
Her traditional Chinese parents preferred she choose a business career. Instead, Chiu joined her school’s ad club and campaigned for her parents’ support—and cash to study advertising at the college level.
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