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WASHINGTON—Animal crackers could be headed for extinction—that, at least, is the warning from industry representatives about a series of guidelines for marketing to children currently under consideration.
At a forum Tuesday, representatives from several food, beverage, and advertising associations spoke out against the proposed guidelines, which were authored by the Interagency Working Group on Food Marketed to Children, a joint project of the Federal Trade Commission, the Centers for Disease Control and Prevention, the Food and Drug Administration, and the U.S.
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