The first kicks have been made, and major brands continue to churn out stunning World Cup ads spotlighting soccer stars and feeding the frenzy of this global quadrennial contest.
GoPro, Nike and Adidas were among the week's best ads. Our list also includes a well-timed protest of the Washington Redskins name by a Native American tribe, and yet another PSA that uses shock value to get you to stop texting and driving.
Take a look at the picks below, and help us decide which commercial was the best this week. And if your favorite isn't here, tell us in the comments.