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Be it ever so humble…
A pair of suburban houses display human characteristics in "House Love," BBDO New York's sweet online video for Lowe's home improvement stores.
Over time, as a love story unfolds between a girl who lives in one house and a boy who lives in the other, the structures themselves appear to wink, smile and otherwise express feeling.
The effects are subtle and never cartoonish. They don't rely on complex visual tricks (and thus never seem like monster houses that will devour us all).
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