Ad of the Day: The End Is Nigh in Brilliantly Bleak Ad for FXX's Simpsons Mega-Marathon

'We're all gonna die'

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

The world is really going to have a cow when FXX enacts its insane plan to air every Simpsons episode ever, back to back, beginning Aug. 21. In fact, there may be no cows—indeed, no world—left by the end.

In the wonderfully dark promo below, we enter on a kitchen sink whose faucet has been left on, filling up the house with several feet of water as slack-jawed couch apes gape at the boob tube. Turns out the whole world has stopped moving, as everyone is glued to their sets and cellphones, watching the marathon that never ends.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in