Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
What on earth does Clearasil know about teenagers from inside its corporate offices in Parsippany, N.J.? Basically nothing, except how to make anti-acne products for them, the company admits in 10 comical new ads from Droga5—in which the brand's employees are the lame old people pathetically out of touch with youth culture.
A lot of the humor in the 60-second launch spot below comes from the voiceover, which introduces things like pizza, skateboarding and cars, hoping teen viewers will like them.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in