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Apple has added seven new 15-second Apple Watch commercials to the six unveiled earlier this month, and this round gets some extra star power from actress Chloë Sevigny, musician RZA and R&B singer Leon Bridges.
The spare set pieces are once again set in pastel dreamworlds. But make no mistake: The goal of these ads is to show how a powerful wearable like the Apple Watch can make your actual lived life easier and more convenient—and not coincidentally, make you a cooler person along the way.
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