Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK Investors may have soured on traditional media, but not on digital out-of-home.
Zoom Media & Marketing, one of the largest DOOH companies, today said it has raised $30 million by selling a minority stake to ABS Capital Partners. Cash in hand, Zoom plans over the next 18 months to expand its place-based digital networks and acquire others.
Dennis Roche, president of Zoom’s U.S. operations, said the deal with ABS cements the firm’s standing as a leader “in the fitness, bowling, family entertainment and nightlife industries.”
Zoom currently operates digital networks in more than 2,500 venues concentrated in the top 90 DMAs.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in