Riney Out as Sprint Picks Contenders

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

NEW YORK Sprint Nextel has selected at least three shops to proceed in the pitch for its U.S. creative account: Goodby, Silverstein & Partners, Ogilvy & Mather and Young & Rubicam, the client has confirmed.

“And we’re continuing to explore other options,” said a client representative. “Another agency could emerge.”

Among those out of contention is the incumbent on business-directed ads: Publicis Groupe’s Publicis & Hal Riney in San Francisco, which partnered with sibling shop Saatchi & Saatchi in New York.

As





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in