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Rebecca Cullers

Black Lives Matter in Akoo's Fall Fashion Film, Which Takes a Stand on Racial Violence

Police brutality is a hot-button issue in our nation right now. But despite the current advertising climate of social good projects, most brands have been silent on the subject. T.I.'s…

Reese's Turned Gripes About Its Ugly Christmas Candy Into Funny Ads About Tree Shaming

For those who've noticed Reese's building on its Halloween dominance by making uniquely shaped candies for other holidays, too, here's a little-known fact: It's been making Christmas tree-shaped peanut butter…

A Toronto Mall's Sexy Santa Is So Hot, Even Adults Want to Sit in His Lap

Toronto readers, you're in luck: At the Yorkdale Shopping Center, one sexy mall Santa is melting the Internet. Time to make a furry new allegiance, Team Jacob. Since the first department store…

Lego Is Finally Making Slippers to Protect Your Feet From Those Painful Little Bricks

Every parent knows the searing pain of stepping on an errant Lego brick in the middle of the night. It might even be how your kids learned their first curse…

Netflix Just Came Up With the Perfect Trick to Get Your Kids to Finally Go to Bed

In just five minutes, Netflix will help you win your nightly bedtime war with your children by brokering a compromise between you and your reluctant sleeper(s). The streaming TV service polled…

Women Compare Their Stalkers in Bollywood-Style Throwdown in Dating Site's Crazy Ad

In this ad for Indian dating site TrulyMadly, two women have a musical battle to determine whose would-be suitor is the creepiest. Performing in the Qawwali style, a type of music…

Feeling Judged? Judging Others? This Heartfelt Similac Film Hopes to End the Mommy Wars

Some 95% of mothers feel judged, but they also do plenty of judging themselves, as Similac's latest campaign delicately demonstrates. In an attempt to end the mommy wars, the brand…

Does Niagara Falls' Creepy Recycling Mascot Want Your Trash, or Your Soul?

The city of Niagara Falls, N.Y.,  wanted to get people—particularly millennials—more excited about recycling, so it came up with what it hoped would be a memorable mascot: Totes McGoats, a…

This Craigslist 'Missed Connections' Ad, 43 Years in the Making, Is Simply Heartbreaking

Sometimes you read something that's so beautiful, you don't care if it's true. This Boston man's "Missed Connections" posting on Craigslist, looking for a woman who saved his life back…

A NICU Nurse Meets the Babies She Saved in This Viral Tearjerker From Kleenex

In "Tiny Miracles," an emotional video timed to Neonatal Nurses Day, Kleenex reunited a NICU (neonatal intensive care unit) nurse with the children whose lives she saved at birth. With…

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