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Rebecca Cullers

IBM's Watson Made This Trailer for a Horror Movie, a First for an AI

Don't panic. They're not coming for our jobs anytime soon. But a computer has just created the first movie trailer designed with artificial intelligence. Twentieth Century Fox asked the scientists at…

Slip Into a Blanket Fort of Chocolate Walnut Absurdity In This Strange Nutchello Ad

When this Nutchello ad popped up in my feed, it melted my brain into a delicious puddle of chocolate pouring onto a gold cougar statue. You know, in a good…

Kleenex Explores the Sadness and Anxiety of Moving From Elementary to Middle School

Kleenex's "Someone Needs One" campaign is back with an emotional back-to-school video designed to make you need some Kleenex. Heading back to school is always an emotional time for kids, but…

This Lingerie Brand Made Its Male Employees Wear E-Cup-Size Breasts for a Day

It's International E-Cup Day for Men over at PrimaDonna lingerie, and the men are getting to know what it's like to haul around an extra 6.6 pounds on their chest. PrimaDonna…

Game of Agencies Imagines What Game of Thrones Characters Would Do at an Agency

Indian digital agency Chimp&z has figured out who each Game of Thrones character would be if they were advertising professionals. As a bonus, they even imagined who the clients are.…

Cards Against Humanity Made Donald Trump Cards, and a Whole Trump Survival Kit

Recently, we wrote about Jeffery DaSilva of the Sid Lee Collective and how he created an off-label Trump Against Humanity expansion that got yuuuge. Well, now Cards Against Humanity has…

Ray-Ban Is Latest Brand to Have People Stare at Each Other for 4 Minutes and See What Happens

In yet another recreation of a 1997 experiment to try to get people to fall in love, Ray-Ban got a bunch of carefully chosen strangers to answer questions and look…

Love Cards Against Humanity and Hating on Donald Trump? Have We Got the Game for You

The Sid Lee Collective, an agency incubator for Sid Lee's non-commercial creative projects, took a few choice Donald Trump quotes and transformed them into an unofficial Cards Against Humanity expansion…

This Graphic Design Firm Used a Road-Lining Crew to Create Its New Identity and Typeface

O Street, a graphic design firm in Scotland, hired one of Glasgow's finest road-lining crews to create a typeface for its new visual identity, using molten thermoplastic on asphalt.  Glasgow native…

Axe Asks Women About the Ideal Man, and the Results Are ... Weird

UPDATE: This survey seems to have been taken down. We are inquring with DDB about whether the campaign has been ended. Original story below:  Since Axe is all about helping its…

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