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Matt Freeman
For the Love of the Game

Gaming may well be the best brand medium in history. Games are a most unlikely modern medium -- one where consumers willingly spend huge sums of time, are relaxed, focused…

July 01 2009

Save Yourself

Brutalizing a seminal Michael Stipe lyric in the interest of making a point about advertising may seem sinful to some. But the magnitude of my recent suspicions calls for drastic…

June 12 2006

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