Wikia, the for-profit younger sibling of Wikipedia, is growing up. And it’s getting a new CEO to help it on its way. Co-founded in 2004 by Wikipedia-founder Jimmy Wales, the community-created…
In a bid to boost user engagement and support marketers, LinkedIn today announced two new features at its Connect:11 event in New York. Building on its Follow Company feature, LinkedIn launched…
Brands hoping to keep up online better hurry up and start courting LinkedIn followers fast. So says the recently public social network for professionals, which plans to emphasize its follower feature…
Wikipedia may not be ad supported, but that doesn’t mean there isn't ad potential in the thousands of wikis edited every day. After founding Wikipedia in 2001, Jimmy Wales went…
How did a vacation rental startup convince people to open up their homes to the masses? By targeting potential travelers with pretty pictures of other people's home. According to a Google case…
They might not be Us Weekly fodder yet, but a growing number of tech personalities seem to have the kind of star power that makes advertisers gush. In the past year,…
Listen up advertisers, if you want to make an impact with digitally connected African American consumers, try targeting them on their mobile phones. So suggests Google in a study on “digital…
Apparently applying the “enemy of my enemy is my friend” philosophy, AOL, Yahoo, and Microsoft are reportedly working on a deal to sell each other’s online advertising inventory. But while…
Measurement company Nielsen has long offered the industry standard for TV ratings, but can it do the same for the Web? Later this month, Nielsen will release a new service that…
Why is Google making a magazine? Think Quarterly really came to be out of the insight that, at Google, we use research and analysis from inside Google and outside to inform…
