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Ki Mae Heussner
Are We on the Cusp of ‘Social Blindness’? New media expert: Most 'social' campaigns are really 'anti-social'

You might have millions of Facebook fans and Twitter followers, but that doesn’t mean your social media campaigns are actually, you know, social. Brian Solis, a new media expert and principal…

October 3, 2011, 6:39 PM EDT

MySpace’s New Owner on the Value of a ‘Like’ Measurement issues top industry exec's list of problems to solve

What does MySpace’s new owner, Specific Media CEO Tim Vanderhook, think about Facebook’s "like"? Not surprisingly, not too much. Speaking on a “leadership roundtable” with other industry executives Monday morning, Vanderhook said…

October 3, 2011, 2:49 PM EDT

Expert Strangers Beat Friends for Web Recommendations? Meebo study says yes

To hear it from social networks, the key to converting consumers is through friends. But a new study suggests that you shouldn't underestimate the click-value of strangers. According to research from…

June 10, 2011, 6:42 AM EDT

RIP Apps? Entrepreneur predicts death could come within 3 years

     Don't get too used to the "app for everything" era. In just a few years it could be over.      So said a group of mobile application masterminds on a…

June 9, 2011, 3:00 PM EDT

The Next HBO Yahoo's Ross Levinsohn 'embracing creativity' in new/old plan

     We've heard variations on this theme before: Yahoo's going big with original content.      When Hollywood old hand Terry Semel took over as CEO in 2001, the plan was to…

June 8, 2011, 3:56 PM EDT

Facebook Ad Sales Chief Doesn't Think About Google At least not at work, says Everson

     The growing rivalry between Facebook and Google is hardly a secret (remember the so-called "smear" campaign connected to the social network last month?), but Facebook's ad sales chief Carolyn…

June 7, 2011, 7:23 PM EDT

Yahoo Boss Bartz Gets Backing From Product Exec Blake Irving calls her 'very good'

Despite grumblings in some tech circles that Yahoo CEO Carol Bartz's days may be numbered, the company's chief product officer Blake Irving says he has her back. At Federated Media's Conversational…

June 7, 2011, 3:29 PM EDT

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