Since the news last month that Apple had started rejecting mobile applications that access UDIDs (unique device identification numbers), the mobile ad world has been racing to come up with…
Going into Apple's earnings call today, some analysts said the company needed to post exceptional results to show Wall Street that it was still climbing. And it looks like Apple…
The subscription e-commerce model is getting yet another vote of confidence. Citrus Lane, a startup that sends age-appropriate care packages of baby goods to moms, announced today that it had…
As CEO of GroupM’s newly created innovation center GroupM Next, Chris Copeland is tasked with helping his company navigate the fast-moving world of digital media and spot opportunities for its…
Twitter's self-serve ads platform, which started rolling out a last month, is expected to give the company a much-needed revenue boost from thousands of expected new advertisers. But a new…
Tumblr's firehose of social data is finally open for real-time consumption. Social media aggregator Gnip has exclusively partnered with Tumblr to make the platform's full stream of public posts available for…
Push notifications, those less, er, pushy cousins of SMS messages, are on the rise. Urban Airship, which powers push notifications for more than 60,000 apps, said it took in as much…
Watch out, Zynga and Electronic Arts. When it comes to casual mobile gaming, top brands like Mentos, Pepsi and Red Bull have your players in their sights. Branded mobile apps are…
When Gilt Groupe co-founders Alexis Maybank and Alexandra Wilkis Wilson opened the virtual doors to their online flash sale site in 2007, they were thrilled to sell $9,565 in high-fashion…
When a company calls itself FreeMonee, you've got to be at least a little suspicious, right? Jim Taschetta, the company's CMO, joked that even he was a bit skeptical when he…
