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NEW YORK: Young & Rubicam’s first work for Campbell’s Chunky Soup is a humorous 30-second TV commercial, breaking this week, that stars football player Reggie White.
The spot, “Cheerleader,” shows the Green Bay Packers defensive lineman sitting on the sidelines as a woman playing his mother appears in a cheerleader outfit to make sure he is eating his Chunky Soup. White assures her he is, as he praises Chunky Beef Soup. The tagline remains, “The soup that eats like a meal.”
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