White Flower Hires Lewis

Meteor Worldwide division White Flower Entertainment has added Renate Lewis as vice president of production resources. The product placement, integration and promotion company said Lewis would primarily work with film and TV companies during early stages of production and in tandem with Meteor’s mobile marketing and content creation partner company Pliq. Lewis was most recently at Omnicom’s DDB, where she was director of product placement and brand integration from March 2006 to August 2007. She also worked at UPP Entertainment Marketing as director of product placement.