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As its two agencies battle over media payments, the Washington Department of Health has begun searching for a new agency to handle its anti-tobacco advertising. The contract is valued at $5 million a year for the next two years.
The former Asher/Gal & Partners (now G/F/D/M) in Los Angeles won a three-year, $15 million contract last August, handling creative and media, with DeLaunay/Phillips Communications in Seattle as the prime contractor. However, DeLaunay filed suit against G/F/D/M this spring, alleging fraud and breach of contract over media payments it claims G/F/D/M received funds for but did not make.
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