Ross Kramer has been named research director for Viacom sister stations WSBK-TV in Boston and WLWC-TV in Providence, R.I., both affiliates of UPN. Kramer is tasked with overseeing ratings and market research and assisting the sales departments in developing presentations for current and potential advertisers. He joins from the Viacom Television Stations Group in New York, where he had served as vice president of research.
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