To Tout 'K-Ville,' Fox Reaches Out to Blogs

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

NEW YORK Fox has enlisted the aid of several popular blogs to rope in viewers for its new drama series K-Ville.

The show, which centers on two police officers trying to help put New Orleans back together after Hurricane Katrina, was recently pre-streamed on Fox.com as well as other sites such as AOL.com and MSN.com, nearly a month prior to its TV debut on Sept. 17.

Fox executives wrapped a new-media conference around the episode, inviting bloggers to meet with show producer and writer Jonathan Lisco.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in