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DALLAS Temerlin McClain continues to use pro golfer Tom Watson in its latest campaign to promote the extended line of Idea irons from Adams Golf.
The two spots introduce the Idea i-Woods, A1 and the Pro, a new set of hybrid clubs designed to replace long irons, the Interpublic Group shop said.
The first spot by the Irving, Texas-based shop opens with four golfers preparing to tee off. One golfer turns to the others and says, “190 yards to the green … over water.”
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