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Suissa Miller in Los Angeles will battle against two Texas agencies in the finals of the review for Dial Corp.’s $20 million ad account.
The Texas shops are GSD&M in Austin and The Richards Group in Dallas, sources said.
The client, based in Scottsdale, Ariz., is apparently focusing closer to home after cutting three shops from its initial list, including incumbent DDB in New York.
Agencies will make presentations in Scottsdale early this week. A decision is expected almost immediately thereafter.
Of the three remaining shops, Suissa Miller claims to have the most packaged-goods expertise.
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