Stories you'll find in this week's print edition of Adweek East

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Start Your Engines
Hot Wheels and a host of other Mattel products, worth $50 million-plus, are in review.

Fast Food
Pizza Hut Pulls Spot After One Week
Wieden + Kennedy is discovering that pleasing its new client may not be so easy. Wieden’s debut effort for the chain, a commercial for the Insider pizza, was yanked quickly, and the client called on longtime agency BBDO for a substitute spot.

Out of Retirement
The AARP is looking for an agency partner to help the advocacy group become “one of the great megabrands of the future.”







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