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BOSTON Schneider Associates has added to its marketing and digital media acumen, hiring Patrick Richardson and Julia Roy as marketing manager and social media coordinator at the Boston-based shop.
The hires mirror recent moves made by much larger companies (such as MDC Partners and Goodby, Silverstein & Partners) to attract high-level talent well versed in new media techniques and implementation.
Richardson has eight years of brand, marketing, advertising and design experience. Most recently, he was principal at Swirlingmedia in Somerville, Mass.,
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