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Tom Moudry has been appointed vice president and senior creative director of SBC Communications.
Moudry, a former executive at Carmichael Lynch, has been charged with managing the San Antonio telecom’s ongoing relationship with three agencies in the Omnicom Group network, with duties that include parceling out several projects currently in discussion.
“Hopefully, this will accelerate the decision-making process,” a source said last week.
SBC has yet to select an agency for the account of the new, $1.6 billion wireless company formed by the merger of its wireless operations with those of BellSouth in Atlanta.
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