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By Glen Fest
DALLAS–Rives Carlberg of Houston is among four agencies selected as finalists for the estimated $7 million Pentax Cameras advertising account. The business recently departed from Minneapolis shop Carmichael Lynch.
Presentations are set for the week of May 12, according to the Englewood, Colo.-based client. The competition pits Rives Carlberg against Portland, Ore., shop Borders,
Perrin & Norrander and two nearby Denver agencies–Thomas & Perkins and Karsh & Hagen Communications.
Officials from each of the shops declined comment.
Pentax spent $6.6
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