Perich + Partners was the big winner at the annual Ann Arbor (Mich.) Ad Club Awards, grabbing 19 of the 66 American Advertising Awards presented. Capping the shop’s performance was the Best of Show award–its fourth in five years–for a print ad featuring world-famous cellist Yo-Yo Ma that was created for Harman International.
To the south, Red7e (formerly Halbleib/Beggs Advertising) scored a trio of top awards at the Advertising Club of Louisville’s annual Louie Awards.
The cryptically named shop’s multimedia campaign for Cabbage Patch, a nonprofit organization working with inner-city families, won the Judges Choice Award for Originality.
In addition, the show’s judges voted to bestow two Best of Show awards, both to Red7e, recognizing a trade ad for Universal Fasteners and a TV spot for the Doctor’s ValuVision eyewear chain.
At final tally, though, Doe-Anderson Advertising lugged home 30 Gold Louie statues, more than any other shop. –Scott Hume
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