Merkley Captures Yankee Fever for 'N.Y. Post'

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

NEW YORK A father is so engrossed in a New York Yankees newspaper insert that he shows little reaction when his son says he’s taking the car and his daughter says she’s quitting college. And when his wife says, “I’m leaving you . . . for my personal trainer,” his only reply is, “We need cheese.”

So goes a new TV spot from Merkley Newman Harty & Partners for the New York Post, which promotes a 10-part glossy insert called “The Yankees Century” that hit newsstands this week.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in