Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK McCann Erickson has entered into an alliance with Beijing Jiaotong University to expand its dialogue with marketing professionals in China, the agency said.
The network’s office in Guangming held a signing ceremony this week between McCann Worldgroup CEO John Dooner and Beijing Jiaotong University president Tan Zhenhui.
Dooner said the purpose of the alliance was to foster communications between McCann and the Chinese marketing industry by sharing best practices and case studies at the university.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in