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The Texas Lottery Commission last week pronounced Fogarty Klein & Partners of Houston the “apparent” winner of its $30-40 million advertising account.
“I’m doing good today,” said agency principal Bill Fogarty, contacted by Adweek shortly after the announcement.
The agency topped McCann-Erickson Southwest, Houston; Ogilvy & Mather, Dallas; and Regian & Wilson, Fort Worth, in the final round of the review.
GSD&M in Austin, Texas, which produced memorable work like the “Scratchman” character in the six years it held the lottery business, did not participate in the review.
The lottery and Fogarty must still complete contract negotiations.
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