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L.L. Bean, the catalog retailer of outdoor clothing and accessories in Freeport, Maine, has placed its estimated $20-25 million account in review.
Up for grabs are broadcast and print creative duties as well as media and some direct marketing chores, confirmed Catherine Hartnett, a company representative.
Incumbent Bronner Slosberg Humphrey here has handled the business for the past five years. Agency chairman Michael Bronner declined comment last week. Sources said the shop intends to participate in the review.
Pile and Co.
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