Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
The Seattle Mariners wrap up the first half of their MLB regular season today with a home game against the Okland A’s. With a side of toasted grasshoppers.
The success of this impromptu and highly unusual ballpark snack is a tale for the culinary ages. SI’s Connor Grossman is that latest to lay it all out in a piece for the magazine’s new food vertical Eats, which was launched June 30. From the article:
The Mariners have sold out of the grasshoppers before first pitch several times this season, and eventually capped per-game orders to 312, honoring the lifetime batting average of Seattle great Edgar Martinez.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in