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Olympus Launches $15 Mil. Review
NEW YORK—Optical technology company Olympus has launched a review of advertising business handled by two agencies: Kirshenbaum Bond & Partners, New York, and X.Com, Santa Ana, Calif., sources said. Combined billings are estimated at $15 million. Kirshenbaum, which handled work for the client’s consumer photo products, is not defending. It is unclear if X.Com, which handles digital imaging systems, will participate. Richard Roth Associates, a consultancy in Chappaqua, N.Y., is managing the review, according to sources.
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