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Fresh Spots On Tap for MGD
CHICAGO—A fresh round of TV spots for Miller Genuine Draft from J. Walter Thompson here breaks this week with the “Never miss a genuine opportunity” tag the agency broke in January. The spots take a direction described as sensuous and mysterious, with some of the pool directed by well-known director Tarsem.
Jenny Craig Enlists Doner
DETROIT—Jenny Craig signed Doner as its agency. The La Jolla, Calif., weight-loss company was previously with Suissa Miller, Los Angeles.
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