Hotline

“Texas Lottery Extends Bid Deadline
DALLAS-The Texas Lottery Commission confirmed last week it extended its advertising contract bid deadline to Thursday, May 20, for shops competing for the $30-40 million business. The new deadline applied to both the general market and minority media accounts. The commission has yet to disclose its list of agencies which filed intent-to-bid applications earlier this month. Incumbent GSD&M in Austin, Texas, is not defending the business.
“Outlast Technologies Selects Cole & Weber
LOS ANGELES-Outerwear marketer Outlast Technologies has selected Cole & Weber to create a new brand advertising campaign, following a review of several shops. The Seattle-based agency prevailed over Leagas Delaney in San Francisco, The Richards Group of Dallas and The Integer Group in Denver to win the estimated $6-10 million account. Incumbent MPH Strategic Brand Communications of Boulder, Colo., declined to participate in the pitch.
“Micrografx, Think New Ideas Part Ways
LOS ANGELES-Graphics software firm Micrografx has discharged interactive shop Think New Ideas as a cost-saving measure, agency executives confirmed last week. The Richardson, Texas-based company, which hired Think’s Los Angeles office seven months ago, is not expected to look for another agency. Billings were about $1 million in 1998, less than half the budget of the previous year. Company executives could not be reached at press time.
“GarciaLKS Appoints Creative Director
DALLAS-GarciaLKS of San Antonio has welcomed creative director Cesar Martinez, a copywriter and producer. Martinez previously worked with Garcia-LKS chairman Lionel Sosa at the former Sosa,
Bromley, Aguilar & Associates (now Bromley, Aguilar & Associates) in San Antonio.
“Mills Corp. Picks Doner for Shopping Malls
DALLAS-Regional shopping mall company The Mills Corp. awarded ad duties for two new properties in Charlotte, N.C., and suburban Houston to Doner in Detroit. Also competing were The Richards Group of Dallas and Avrett Free & Ginsberg in New York.
“D/FW Chapter Seeks Pinnacle Entries
DALLAS-The Dallas/Fort Worth chapter of the American Marketing Association has set a May 28 entry deadline for its 1999 Pinnacle Marketing Awards. For information, call (817) 731-4176.
“Rick Johnson Names Pair to Senior Posts
DALLAS-Rick Johnson & Co. in Albuquerque, N.M., has promoted two of its staff managers to vice presidencies. Media director Martha England and account supervisor Christie Eaves Waszak were both elevated to officer status at the agency.