Lotito to Exit Ammirati Puris Lintas
NEW YORK–Mike Lotito, general manager of technology for Ammirati Puris Lintas here, is planning to leave the agency early next year, sources said. Lotito had been director of client services until the agency reorganized in November. An APL representative said that Lotito is considering several options, including shifting to a position within the Interpublic Group of Co.s, which owns APL. Lotito did not return calls at press time.
DuPont Opens Review to McCann, 2 Exit
NEW YORK–McCann-Erickson here is a contender for E.I. du Pont de Nemours’ global corporate image account, which could exceed $50 million. BBDO Worldwide and Ogilvy & Mather, also New York, have pulled out for undisclosed reasons. Remaining are Young & Rubicam, Saatchi & Saatchi and J. Walter Thompson, all New York [Adweek, Nov. 16].
Suissa Taps New Creative; Acura Mulls Dealer Job
LOS ANGELES–Suissa Miller is shoring up its $125 million Acura account by recruiting high-profile creative director Nigel Williams from TBWA/Chiat/Day. Principal David Suissa called the hire “routine.” Sources, however, said Acura is considering forming a dealer marketing network, which could create a new account, and that Honda shop Rubin Postaer and Associates may make a run for that business. Rubin Postaer executives denied they are gearing up for Acura. “If something is going on [regarding Acura dealer marketing], it’s in the planning stages,” said Eric Conn, American Honda’s senior manager, national advertising, who expressed support for Suissa Miller.
CNN Narrows to 6 Finalists
NEW YORK–Six agencies are vying for Cable News Network’s estimated $15 million creative and media account: New York shops Saatchi & Saatchi; Margeotes/Fertitta + Partners; DiNoto Lee and Fallon McElligott; Hill, Holliday, Connors, Cosmopulos in Boston and The Richards Group, Dallas, sources said. Presentations are scheduled next week. The agencies and client declined comment. DiNoto Lee handles CNN’s Headline News assignment.
Account Activity
Web search engine Mining Co. heard final presentations for its $20 million account last week from New York shops DiNoto Lee, Weiss Stagliano Partners, Margeotes/Fertitta + Partners and Bartle Bogle Hegarty. A decision is expected this week The field vying for The Wall Street Journal’s estimated $15 million circulation and trade ad account has narrowed to Goodby, Silverstein & Partners, San Francisco, and TBWA/Chiat/Day, Playa del Rey, Calif., with a decision due this week. Circulation incumbent J. Walter Thompson, New York, is out, sources said Citron Haligman Bedecarrƒ, San Francisco, won the $8-12 million account for online mortgage broker HomeShark, after a California-wide search. Other finalists were undisclosed BBDO Chicago won creative duties on Allied Domecq USA’s $5 million Beefeater gin account. Other finalists: New York shops DeVito/Verdi and Lois/EJL.