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CHICAGO In his first major move since becoming the sole chief executive of Kraft Foods, Roger Deromedi is reorganizing its operations into three global units, including an international marketing and category development group.
Betsy Holden, 48, who previously had shared the CEO duties with Deromedi until December, will become president of the global marketing and category development division. Holden will report to Deromedi and will continue on the company’s board of directors.
The Northbrook, Ill., company will also create a commercial unit, grouped into North American and international divisions.
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