He's Wacky; He's The New Ronald

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There were some horrified gasps from McDonald’s purists two years ago when Fallon McElligott’s Arch Deluxe TV spots showed Ronald McDonald boogeying on the dance floor.
But now the chain, which has always been protective of Ronald’s family image, is selling “The Wacky Adventures of Ronald McDonald,” a series of animated videos created by Klasky Csupo, the folks who produce the Rugrats TV show.
The animated Ronald who appears in “Scared Silly,” the first of three planned releases, looks, well, wacky.

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