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America's favorite sporting event is about to get reacquainted with America's Favorite Ketchup.
Heinz Ketchup will return to the Super Bowl on Feb. 2 with a 30-second commercial from Cramer-Krasselt in Chicago—its second time in the big game and its first since 1998.
The spot will "highlight the belief that when someone picks up a bottle of Heinz Ketchup, they're triggering all the happy memories they've experienced over the years where Heinz was present," the brand said in a statement.
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