Hartz, Kirshenbaum Bond Go Their Separate Ways

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Pet product marketer Hartz Mountain and Kirshenbaum Bond & Partners have split, less than a year after the shop won the business and before any ads were produced.
Advertising duties have been taken in-house while the Secaucus, N.J., client decides whether to conduct a review or hire another shop, sources said.
Hartz attributed the breakup to “philosophical differences,” but New York-based Kirshenbaum’s chief executive, Jonathan Bond, said it was “because they did not pay their bills.”
Bond declined to elaborate, but Hartz’ Bob Devine, corporate vice president for marketing, research and development, said, “At this point, we do not believe there are any outstanding invoices We had a very short-term relationship.


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